PRESS RELEASE   |   
August 13, 2024

Halter Brings World-Leading Virtual Fencing Technology to U.S. Ranchers

Optimized pasture management, better animal performance, greater labor savings is at a rancher’s fingertips.

Halter’s virtual fencing technology is now available to U.S. ranchers and dairy farmers. From its origins in New Zealand, Halter has become the world’s leading virtual fence company in revenue and volume of collars sold and is positioned to deliver its technology to the U.S. market.

“Halter technology is a powerful system that helps users precisely manage pasture to lift      the performance of the animals grazing it,” says Craig Piggott, Halter Founder and CEO. “For years farmers in New Zealand and Australia have generated significant benefits from utilizing the technology, and we’re excited to bring these same benefits to U.S. cattle ranchers.”

There are 200,000 cattle under Halter’s management in the United States, New Zealand and Australia, making Halter the largest virtual fencing provider by number of cattle. Halter’s U.S. customers are in California, Oregon, Colorado, Texas and Louisiana, with new customers going live in additional states in the coming months. Halter is quickly growing its U.S.-based team and is hiring dozens of people throughout the States in the coming months.

Ranchers can see a heatmap of grazing activity through the Halter app and take advantage of grass growth by moving cattle to optimize the best grazing opportunities. Better pasture management enables better herd management and helps lift productivity through increased live weight gains. Beef producers can achieve precise and flexible grazing (such as strip grazing on cover or stubble crops) and can more effectively graze public lands.

The Halter app allows users to establish virtual fences anywhere on their land. Cows are trained to respond to the collar’s guidance cues as they approach the virtual fence. Users can create new fences from the Halter app on their mobile phone and herd animals into the new pasture area using sound and vibration cues generated through the app.

Halter collars are lightweight and ergonomically designed and powered by two small solar cells at the top of the collar. The collars and the Halter app are connected via solar-powered towers on the ranch. Through this technology, Halter delivers precise farming without the workload.

“Ranchers have real-time, 24/7 access to their cattle and pastures to quickly and easily put cattle where the grass is without moving fences or physically herding cattle, offering unparalleled oversight of their herds in real-time” says Piggott.

By enabling more precise pasture management, virtual fencing can play a significant role in regenerative land management. Ranchers can grow and harvest more grass, better protect soils, increase soil carbon sequestration to reduce net emissions, retire unutilized land without reducing stocking rate, and prevent animals from entering protected waterways.

For more information, visit www.halterhq.com

About Halter:

Halter was founded in 2016 by Craig Piggott. Halter's mission is to enable half of the world's habitable landmass to be more productive and sustainable. Halter is one of the world’s fastest growing ag-tech companies.

Media contacts:

Ashleigh Gilchrist
Communications Lead, Halter
Ashleigh.gilchrist@halter.co.nz

Mike Opperman
Black Dirt Communications
(414) 412-5351
mike@blackdirtcommunications.com